Email Marketer (Crypto Exchange)

Part-Time Email Marketer (Crypto Exchange Experience Required)

Employment Type: Part-Time (approx. 10-20 hours/week)

Format: 100% Remote

Industry: Web3 / Crypto 

 Role Overview

We are looking for a hands-on Part-Time Email Marketer to own, optimize, and scale our email marketing workflows. In this role, you will be responsible for re-engaging our user base, driving trading volume, and launching automated retention sequences. Direct experience working within a crypto exchange ecosystem is a mandatory requirement.

 What You’ll Do

• End-to-End Execution: Own the full email marketing cycle: strategy, copywriting, HTML layout (templates), audience segmentation, and deployment.

• Retention & Triggers: Design and optimize behavior-based automated flows (welcome series, deposits/withdrawals, KYC drop-offs, price alerts).

• Promo Campaigns: Launch regular tactical campaigns covering token listings, trading competitions, futures promos, and market updates.

• A/B Testing & Optimization: Continuously test subject lines, CTA designs, and send times to maximize Open Rates (OR) and Click-Through Rates (CTR).

• Deliverability & Analytics: Monitor domain health and deliverability metrics; provide data-driven weekly reports on metrics linked directly to platform trading volume.

 What We Are Looking For

• Crypto Industry Domain: 1+ years of verifiable experience specifically in the marketing department of a crypto exchange or major Web3 trading platform.

• Tech Stack: Proficiency with industry-standard ESPs (e.g., Customer.io, HubSpot, Brevo, or Klaviyo) and basic HTML/CSS for email templates.

• Data-Driven: Deep understanding of tech metrics (CPA, CTR, Conversion Rate) and how email marketing directly impacts User Retention and LTV.

• Language: English (В1) — written.

• Self-Starter Mindset: Ability to work autonomously under tight deadlines in a fast-paced crypto environment.

 What We Offer

• Flexibility: Work from anywhere with a highly flexible part-time schedule.

• Competitive Compensation:
   Hourly rate or fixed monthly retainer based on your level of expertise.

• Growth: Opportunities to expand into a full-time role or take on broader CRM/Growth responsibilities as the project scales.